Sixers Name Ravi Shah Vice President Of Strategy
PHILADELPHIA (CBS) – The Sixers have added a new name to the team's front office.
Ravi Shah was named the team's Vice President of Strategy, the Sixers announced on Tuesday. Effective immediately, Shah will "will oversee overall business development and analytics strategies for team sponsorships, ticket sales, premium seating and growth initiatives. He will report to Chief Revenue Officer Chris Heck."
"Ravi is undoubtedly one of the most sought-after strategic minds in sports business, and we're lucky to have him on our team," Heck said in a press release. "We are confident his work will help us continue to integrate ourselves into the fabric of Philadelphia's business community in a way that is truly effective and mutually beneficial."
More from the Sixers on Shah:
Shah brings extensive consulting and analytics experience to the Sixers, having worked for the NBA in Team Marketing & Business Operations. While there, he drove the league's initiative to introduce flexible pricing for single game tickets and optimal pricing for season tickets; launched a consumer survey to help NBA teams measure sponsorship effectiveness; and revamped all ticket sales, sponsorship and premium reporting to allow teams to compare their performances against like-markets.
Shah has also worked with Fortune 500 companies during stints with the Boston Consulting Group and Oliver Wyman, both in New York.
He holds a master's degree in business administration from Stanford University, and received his bachelor's in economics from the Wharton School at the University of Pennsylvania.
Shah joins a front office that has been rebuilt in the last six months, after head coach Doug Collins, President Rod Thorn, and general manager Tony DiLeo all left the organzation. Shah joins general manager Sam Hinkie, CEO Scott O'Neil, and Heck as additions to the front office.
