2021 VMA's TO AIR ON THE CW SEPT 12
MTV ADDS THE CW NETWORK TO 2021 VMAs SIMULCAST AIRING LIVE FROM BARCLAYS CENTER ON SUNDAY, SEPTEMBER 12 AT 8PM ET
August 9, 2021 – New York City, NY – MTV, ViacomCBS's global youth brand, announced today that The CW Network will be added to its live simulcast of the VMAs on Sunday, September 12th at 8pm from Barclays Center, making it available to an expanded broadcast audience for the second year in a row. The 2021 show will feature epic performances from the biggest names in music and bring fans together from across the globe to celebrate the return of live entertainment.
The health and safety of artists, fans, staff and partners remain the number one priority, and MTV and Barclays Center are working closely with state and local officials to implement best practices in order to safely bring together music fans from around the globe. Barclays Center's current health and safety protocols can be found here. Any additional protocols will be announced closer to the event.
MTV is collaborating with 9/11 Day, the nonprofit that began and leads the federally recognized September 11 National Day of Service and Remembrance, for a series of serviceoriented activities during the week leading up to the VMAs, promoting awareness and positive action in observance of the 20th anniversary of 9/11. The alliance between MTV and members of the 9/11 community – which dates back nearly 20 years to the "Concert for New York City" – will encourage participation in various acts of charitable service across the country on September 11 to honor the lives lost, their families, those injured, and those who rose in service in response to the attacks.
The VMAs will air across MTV's global footprint of linear and digital platforms in more than 175 countries and territories, reaching nearly 400 million households in nearly 30 different languages. Official sponsors of the 2021 MTV VMAs include: Burger King®, Coors Light, Doritos®, EXTRA® Gum, and Toyota Motor North America.
