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Elmo (and friends) in New York

September 21, 2011 / 7:07 AM EDT / CBS News

CBS/Amanda Cochran

"Sesame Street" puppet Elmo in New York City on Sep. 19, 2011 at a product launch event at The Empire Hotel.

Special section: Eye on Parenting
Special section: Back to school
Playskool's Let's Rock! Elmo

CBS/Amanda Cochran

"America Idol" judge Randy Jackson joined Elmo at the New York City event on Sep. 19, 2011.

Special section: Eye on Parenting
Special section: Back to school
Playskool's Let's Rock! Elmo

CBS/Amanda Cochran

Elmo told "American Idol" judge Randy Jackson he loves rock 'n' roll music.

Special section: Eye on Parenting
Special section: Back to school
Playskool's Let's Rock! Elmo

CBS/Amanda Cochran

Randy Jackson singing along with Elmo at the New York City event at The Empire Hotel on Sep. 19, 2011. The event was a product launch for Let's Rock! Elmo.

Special section: Eye on Parenting
Special section: Back to school
Playskool's Let's Rock! Elmo

CBS/Amanda Cochran

Randy Jackson and Elmo encourage audience participation.

Special section: Eye on Parenting
Special section: Back to school
Playskool's Let's Rock! Elmo

CBS/Amanda Cochran

Elmo's puppeteer, Kevin Clash, greets the audience at a product launch at New York's Empire Hotel on Sep. 19, 2011.

Special section: Eye on Parenting
Special section: Back to school
Playskool's Let's Rock! Elmo

CBS/Amanda Cochran

Let's Rock! Elmo at the product launch on Sep. 19, 2011 at New York's Empire Hotel.

Special section: Eye on Parenting
Special section: Back to school
Playskool's Let's Rock! Elmo

CBS/Amanda Cochran

Elmo introduces himself to the audience at a product launch at the Empire Hotel in New York City on Sep. 19, 2011.

Special section: Eye on Parenting
Special section: Back to school
Playskool's Let's Rock! Elmo

CBS/Amanda Cochran

Oscar the Grouch and other "Sesame Street" puppets were on display at the product launch event at New York City's Empire Hotel on Sep. 19, 2011.

Special section: Eye on Parenting
Special section: Back to school
Playskool's Let's Rock! Elmo

CBS/Amanda Cochran

Cookie Monster on display at the product launch event at New York City's Empire Hotel on Sep. 20, 2011.

Special section: Eye on Parenting
Special section: Back to school
Playskool's Let's Rock! Elmo

CBS/Amanda Cochran

An Elmo puppet on display at the Empire Hotel product launch party in New York City on Sep. 19, 2011.

Special section: Eye on Parenting
Special section: Back to school
Playskool's Let's Rock! Elmo

CBS/Amanda Cochran

Cookie Monster and other puppet toys on display at the Empire Hotel product launch party in New York City on Sep. 19, 2011.

Special section: Eye on Parenting
Special section: Back to school
Playskool's Let's Rock! Elmo

CBS/Amanda Cochran

A small Big Bird toy on display at the Empire Hotel product launch party in New York City on Sep. 19, 2011.

Special section: Eye on Parenting
Special section: Back to school
Playskool's Let's Rock! Elmo