9 Totally Bogus Health Claims: Busted!
POM Wonderful
The FTC complaint asserts that POM misstated the results of the scientific studies it conducted.
AcaiPure
Central Coast Nutraceuticals and four related companies were charged with deceptive advertising for claiming that AcaiPure leads to "fast weight loss that works."
Nestle Boost Kid Essentials
Kellogg's Rice Krispies
The company may no longer advertise the health benefits of any food unless the claims are scientifically proven.
Cheerios
Kellogg's Frosted Mini-Wheats
Airborne
The Commission said advertisements claiming the product could prevent and treat colds or flu were unsubstantiated.
Hoodia
Mouthwash Claims
The warnings went to Johnson & Johnson (Listerine Total Care Anticavity Mouthwash), CVS Corporation (CVS Complete Care Anticavity Mouthwash), and Walgreen Company (Walgreen Mouth Rinse Full Action). The agency said the sodium fluoride in the products can help prevent cavities but that it had not been shown to remove dental plaque or prevent gum disease.