WBTVG Inks Syndication Deals With Joost, TiVo, Veoh, Others
This story was written by David Kaplan.
Now that its online programming isready to go, Warner Brothers Television Group has lined up a roster of distribution partners: Dailymotion, Joost, Sling Media, TiVo (NSDQ: TIVO) and Veoh Networks. The sites will create dedicated channels for programming from TheWB.com and KidsWB.com, the two new ad-supported broadband properties WBTVG unveiled in late April. Both sites are still in beta.
The new distribution channels will begin showcasing WBTVG's content by mid-September. The announcement follows a recent syndication deal with Time Warner (NYSE: TWX) sibling AOL, the creation of a Facebook content channel and TheWB.com app. While the deals focus only on the new beta sites, it could also be open door for the WBTVG's other online projects, including its work on Time Inc. mag Essence's new site and videos from its MomLogic social net.
By David Kaplan