How to get the best deals on Amazon Prime Day 2023, Day 2
Welcome to the second day of Amazon Prime Day 2023. Amazon's biggest sale of the year features doorbuster savings on just about everything you could want, including major electronics, home goods and more. Prime Day features a mix of daily deals and limited-time, limited-quantity lightning deals on a wide variety of clothing, bedding, laptops, headphones, Amazon-branded gear and more.
The only catch? You need to be an Amazon Prime member to take part.
Sign up for Prime: Amazon Prime, $14.99 per month or $139 per year
There are plenty of unbeatable deals to be found during Amazon Prime Day, but sorting through all of the options and getting the best deals before they disappear can be a challenge. The expert shoppers at CBS Essentials (that's us!) have put together some shopping tips to help you get the best deals available during Amazon Prime Day 2023.
What is Amazon Prime Day?
Amazon Prime Day is an annual two-day sales event created by Amazon. The e-commerce giant puts tons of top-selling products on sale exclusively for Amazon Prime subscribers. Prime Day is an excellent opportunity for shoppers to score brand-name tech, kitchen appliances, furniture, clothing, toys, beauty products, and more for Black Friday-like prices.
When is Prime Day 2023?
Amazon Prime Day is happening now. The sales event began at 3 a.m. EDT on Tuesday, July 11 and ends on Wednesday, July 12 at midnight. New daily deals and short-term flash deals will be rolled out throughout the weekend, so you'll want to check back with CBS Essentials throughout the entire two-day sale.
The best Amazon Prime Day 2023 deals to shop now
Amazon Prime Day is an annual two-day sales event that is running now through July 12, 2023. The e-commerce giant puts tons of top-selling products on sale exclusively for Amazon Prime subscribers. Prime Day is an excellent opportunity for shoppers to score brand-name tech (including cell phones, laptops and computers, tablets and TVs) , kitchen appliances, home goods, furniture, clothing, tools, toys, beauty products, and more at Black Friday-like prices.
Other retailers are running competing Amazon Prime Day sales. Walmart, for example, has announced it will be holding its Walmart Plus Week sale that started on Monday, July 10.
Check out these Amazon Prime Day deals on top brands for you and your family. And be sure to check out even more great Prime Day deals to shop, handpicked by our friends at ETOnline, CBS Sports Essentials and ComicBook.com.
- When is Amazon Prime Day 2023?
- Amazon Prime Day 2023 is here: Dates, deals and more
- How to get the best deals on Amazon Prime Day 2023
- Best Amazon Prime Day 2023 deals: Tech, home, fitness, more
- The best Amazon Prime Day 2023 tech deals: Live blog
- Best Prime Day deals at Amazon under $50
- Best Prime Day deals at Amazon under $100
Amazon Prime Day tech deals
- Best Prime Day deals on Amazon tech: Amazon Fire TV, Ring, Kindle and more
- Best Amazon Prime Day 2023 deals on Kindle e-readers
- Best Amazon Prime Day 2023 deals on Apple tech
- Best Amazon Prime Day deals on Samsung tech
- Best Amazon Prime Day deals on Samsung smartphones
- Best Amazon Prime Day deals on Google Pixel smartphones
- Best Amazon Prime Day deals on headphones: Apple AirPods, Beats, Bose, more
- The best TV deals on Amazon ahead of Prime Day
- Best Prime Day deals on Amazon Fire TVs: Get a new 4K TV for $100
- The best Amazon Prime Day deals on Sony headphones and speakers
- Best Amazon Prime Day 2023 deals on Bose headphones, speakers and soundbars
- The best Amazon Prime Day 2023 deals on Beats headphones
- Best Amazon Prime Day 2023 smartwatch deals
- Best Amazon Prime Day 2023 Fitbit deals: Fitbit Versa, Fitbit Charge 5 and more
- Best Amazon Prime Day 2023 tablet deals: Save on Apple iPads, Samsung Galaxy tablets, Amazon Fire tablets and more
- Best Amazon Prime Day 2023 deals on Apple iPads
- The best Amazon Prime Day 2023 deals on Apple Watches
- Best Amazon Prime Day deals on Blink cameras and doorbells
- The best Amazon Prime Day 2023 on Cricut craft machines and tools
- Best Amazon Prime Day 2023 deals on massage guns for summer workout recovery
- The best Amazon Prime Day deals on PS5 video games
- The best Amazon Prime Day deals on Nintendo Switch video games
- The best Amazon Prime Day 2023 streaming deals: Amazon Fire TV, Apple TV and more
- Amazon just slashed the price on Fire TV sticks during Amazon Prime Day
- Prime Day streaming deal: Get Paramount Plus for half price, plus more 99 cent streaming channel deals
Amazon Prime Day kitchen deals
- Best Amazon Prime Day 2023 deals on small kitchen appliances
- Best Amazon Prime Day 2023 deals on air fryers
- Best Amazon Prime Day 2023 deals on coffee makers
- Best protein powder deals ahead of Amazon Prime Day
- Best Amazon Prime Day deals on Keurig coffee brewers and accessories
- The best Amazon Prime Day 2023 deals on KitchenAid stand mixers and mixer accessories
- Best Amazon Prime Day 2023 smartwatch deals: Apple, Samsung and more
- Best Amazon Prime Day 2023 Instant Pot deals
- Best Amazon Prime Day 2023 deals on refrigerators
- Best Amazon Prime Day deals on grocery items
Amazon Prime Day home deals
- Best Amazon Prime Day 2023 deals on robot vacuums
- Best Amazon Prime Day deals on iRobot Roomba robot vacuums
- Best Amazon Prime Day 2023 deals on washers and dryers
- Best Amazon Prime Day furniture deals
- Best Amazon Prime Day 2023 deals on patio furniture and outdoor accessories
- Best Amazon Prime Day 2023 bedding deals you can shop right now
- Best Amazon Prime Day 2023 mattress deals
- Best Amazon Prime Day pet deals
- The best Amazon Prime Day tool deals: Dewalt, Ryobi, Milwaukee and more
- Amazon Prime Day deal: There's a massive sale on Dewalt tools at Amazon now
- Amazon has some of the best deals on Ryobi tools during Prime Day 2023
- Amazon has a huge sale on Milwaukee tools during Prime Day 2023
- Black and Decker tools are on sale now during Amazon Prime Day
- The best Amazon Prime Day 2023 beauty and wellness deals
- Best Amazon Prime Day toy deals
Amazon Prime Day luggage deals
- The best Amazon Prime Day 2023 deals on luggage and travel essentials
- Best Amazon Prime Day deals on Samsonite luggage
- Best Amazon Prime Day deals on American Tourister luggage
Amazon Prime Day deals at other retailers
- Walmart Plus Week is coming: What you need to know about the Prime Day competitor
- Best deals at the Wayfair Back to College sale this weekend
- Walmart Plus Week: The best deals at Walmart you can shop right now
- It's not just Amazon: The best Prime Day deals at Walmart, Best Buy, Wayfair and more retailers
- Best Buy Black Friday in July: Save big on tech, appliances and more
How to get the best deals on Amazon Prime Day 2023
Snag the best deals during the Amazon Prime Day sale with these five tips.
1. Join Amazon Prime
Amazon Prime Day deals have historically been available only to shoppers with an active Amazon Prime subscription. Those who have never been Amazon Prime members can get a 30-day free trial.
An Amazon Prime membership costs $14.99 per month (plus taxes) or $139 per year. It includes much more than access to Prime Day deals: You get free, two-day shipping on most Amazon products (and free same-day delivery in some areas), access to TV shows and movies on Amazon Prime Video plus special deals at Whole Food Market and more.
You can see a full list of Amazon Prime benefits by clicking here. You can sign up for a free 30-day trial of Amazon Prime by clicking the button below.
2. Shop early and check back regularly
The best deals on Amazon Prime Day often sell out quickly, so you'll want to start early if you're hoping to score a doorbuster deal on a big-name brand. However, it's important to remember that new deals will be unveiled regularly, so keep checking back periodically for new lightning deals. Amazon also typically unleashes a new set of deals on day two of the sale, so even if you shop the first day of the sale, it's worth circling back for more discounts.
3. Filter the deals
The main Amazon deals page can get a bit overwhelming on Amazon Prime Day with so many major discounts. Plus, as mentioned above, there will be deals from just about every product on Amazon available to shop. We recommend narrowing your deals search by category to get a better view of the deals that fit your needs. You can use the menu bar along the left side of the Amazon deals page to filter by category. You can also filter by star rating to make sure that you're only seeing deals on well-rated products and don't accidentally impulse-buy a poor-quality item.
CBS Essentials will also be publishing category-specific deals lists all throughout Amazon Prime Day 2023 to help you cut through the noise and find the top deals in each category on products with at least four-star ratings.
4. Use one-click shopping on Amazon
Make sure that you have up-to-date payment and shipping information in your Prime account and then consider using one-click shopping to complete your Amazon Prime Day purchases fast. The best stuff can sell out quick!
To use one-click shipping, select Buy Now on the product page of the item that you want to buy. A Buy Now pop-up will appear and you can double-check the selected shipping address and payment method and then confirm your purchase. This method is faster than the traditional "add to cart" option, so it's useful when shopping lightning deals or low-stock items during Amazon Prime Day.
5. Let the experts at CBS Essentials do the work for you
CBS Essentials will be with you every step up the way to help you find the best Amazon Prime Day 2023 deals. Keep checking back to find the best deals roundups and our deals live blog.
What is Amazon's invite-only deals program?
Amazon announced that there will be a new invite-only deals program during Amazon Prime Day 2023. Amazon Prime members can sign up for the opportunity to get exclusive access to Prime Day 2023's best deals on brands including Lancôme, Kérastase, Peloton, Victoria's Secret, YETI, The Drop, and Sony, and save on new Amazon-exclusive deals from D'Amelio Footwear, OPI, and Alo Yoga. New invite-only deals will happen every 30 minutes throughout the event. Amazon is warning that these deals are expected to sell out.
Amazon previewed a few of these top deals. A limited number of Amazon Prime members will be able to score 75% off Amazon Fire TV 43" Omni Series, 60% off Bulova Men's Marine Star Chronograph, 55% off JBL Live 660NC Noise Cancelling Headphones, and 50% off Foreo Luna 3 Facial Cleansing Brush. Instructions on how to score these deals will be forthcoming in the invitations.