'CBS News To Go' Unveiled
The CBS Corporation is unveiling "CBS News to Go" this week, the first subscription services that send news and entertainment alerts with video clips to mobile phones. Subscribers will receive up to five alerts daily and have the option to read text and, if their mobile phone allows, see matching pictures and video.
"As a leading content creator we are committed to deepening our consumer's relationship with CBS brands and programming," said Leslie Moonves, President and CEO, CBS Corporation. "This move underscores our strategy of offering best-in-class content on as many platforms as possible while seeking out new revenue streams."
How does it work?
At first, CBS News to Go will send subscribers up to five alerts a day, and the plan is to allow people to customize the alerts to their interests. An alert service tied to CBS Sports is also in the works.
Is there a fee?
CBS News to Go service will be sold for 99 cents a month, while a service called E.T. to Go, focusing on entertainment news built off the show "Entertainment Tonight," will initially be offered for $3.99 a month. Entertainment Tonight is produced by Paramount Television, another division of CBS.
Do I need a special cell phone?
CBS Alerts will be available for all mobile phone models that are capable of Instant Text messagin. Picture and video may vary based on your provider.
You will always receive the media-richest quality your personal cell phone can display. The ability to see pictures and videos will depend on which phone you have. This service is currently only available to customers of Verizon, Cingular, T-Mobile, Sprint, Boost, and Nextel.
How do I sign up?
Get the latest breaking news alerts. Sign up by clicking here