Though many plan to make resolutions, few follow through

With 2023 fast approaching are you thinking about a New Year's Resolution?

More than 35% of Americans are expected a New Year's resolution, but we know that many people don't end up sticking to them.

"Setting yourself up for success and sticking to a goal is hard," said Sydney E. Scott, assistant professor of marketing at Olin Business School. "But is the issue your willpower, or your plan?"

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