Essentials

Still going: Best Amazon Prime Day 2023 toy deals on 'Paw Patrol' plushies, Barbie dolls, 'TMNT' sets & more

By Jennifer Martin

Edited By Fox Van Allen

Updated on: July 12, 2023 / 4:41 AM EDT / Essentials

CBS Essentials is created independently of the CBS News editorial staff. We may receive commissions from some links to products on this page. Promotions are subject to availability and retailer terms.

Today marks the final chance to enjoy major toy deals during Amazon Prime Day 2023. While we're excited about Amazon's current offers on home goods, tech, streaming and more, there are even more Prime Day savings available on toys and games.

So if you have a child's birthday coming up, want to treat your kids to a few goodies for the summer or -- dare we say it -- get a super-early start on your holiday shopping, you can stock up now.

Top deals on toys for Amazon Prime Day:

Little Tikes Dino dune buggy 12V electric powered ride-on, $179 (reduced from $350)

$179 at Amazon

Blue's Clues & You! sing-along guitar and microphone play set, $13 (reduced from $28)

$13 at Amazon

Barbie Totally Hair doll with 15 styling accessories, $12 (reduced from $23)

$12 at Amazon

Best toy deals for Prime Day 2023

Looking for toys, games, children's decor, stuffed animals and other Amazon Prime Day toy deals? With toys from beloved shows such as "SpongeBob SquarePants," "PAW Patrol," "Blue's Clues and You," "Teenage Mutant Ninja Turtles" and "Baby Shark," you'll be sure to make a kid's day and save a few bucks with these Prime Day toy deals.

'Blue's Clues & You!' sing-along guitar and microphone play set

Save big on this pretend guitar and microphone playset that comes with lights and sounds to make any toddler or preschooler happy. It features songs that kids will love to sing along to, and comes with all the batteries you'll need for each of the two-piece playset.

'Blue's Clues & You!' sing-along guitar and microphone play set, $13 (reduced from $28)

$13 at Amazon

Other great "Blue's Clues and You" toy deals you might like:

Gund 'Paw Patrol' Officer Chase 6" plush

Here's Officer Chase from "Paw Patrol" in his signature blue police officer uniform. Made of quality materials, the star of the courageous crew on Nickelodeon Jr.'s hit series is even more cuddly as an adorable stuffed animal -- especially when he's 50% off.

Gund 'Paw Patrol' Officer Chase 6" plush, $5 (reduced from $10)

$5 at Amazon

Other great "Paw Patrol" toy deals you might like:

'Teenage Mutant Ninja Turtles' classic turtle blimp

This blimp blows up to 30 inches long and holds all four TMNT action figures (not included) in multiple positions. Worried about it popping? Don't be -- it comes with a patch kit.

'Teenage Mutant Ninja Turtles' classic turtle blimp, $41 (reduced from $47)

$41 at Amazon

Other great "Teenage Mutant Ninja Turtles" toys you might like:

Little Tikes Dino dune buggy 12V electric powered ride-on

This battery-powered vehicle toy by Little Tikes features a durable frame construction and durable tires for off-road adventures. With adjustable seats and seatbelts and built to look like a real dune buggy, it's a thrilling experience. Designed for ages 3-6, this two-seater has a working horn, multiple speed modes, forward and reverse and a brake system for beginner drivers.

Little Tikes Dino dune buggy 12V electric powered ride-on, $179 (reduced from $350)

$179 at Amazon

Other great outdoor toy deals you should take advantage of during Prime Day 2023:

Play-Doh bulk ice cream theme bundle

Spark your child's creativity with this Play-Doh set. It includes nine classic colors and four Color Burst cans, providing endless arts and crafts fun for kids ages 3 and up. With ice cream-inspired colors that can be mixed and blended into new shades, along with six toy ice cream tools, this bundle is perfect for imaginative play. Plus, it comes in sustainable packaging that's easy to open.

Play-Doh bulk ice cream theme bundle, $7 (reduced from $11)

$7 at Amazon

Other great toy deals you should take advantage of during Prime Day 2023:

Stream kid-friendly programming with Paramount+

You can let your kids stream safely with Paramount+ by creating kid-friendly individual profiles that won't let little ones access adult-oriented content. Watch everything from Nickelodeon and Nick Jr. as well as top Paramount movies such as "The Addams Family," "Sonic the Hedgehog," or "Clifford the Big Red Dog."

Amazon is offering deep discounts on streaming service memberships and individual streaming channels through Prime Video. That includes 50% off for two months of Paramount+ with Showtime, all thanks to the incredible streaming deals for Prime Day 2023. Take advantage of this offer now.

Paramount+ with Showtime, $6 a month for two months and then $12 a month

Get Paramount+ today

The best Amazon Prime Day 2023 deals to shop now

Amazon Prime Day is an annual two-day sales event that is running now through July 12, 2023. The e-commerce giant puts tons of top-selling products on sale exclusively for Amazon Prime subscribers. Prime Day is an excellent opportunity for shoppers to score brand-name tech (including cell phones, laptops and computers, tablets and TVs) , kitchen appliances, home goods, furniture, clothing, tools, toys, beauty products, and more at Black Friday-like prices.

Other retailers are running competing Amazon Prime Day sales. Walmart, for example, has announced it will be holding its Walmart Plus Week sale that started on Monday, July 10.

Check out these Amazon Prime Day deals on top brands for you and your family. And be sure to check out even more great Prime Day deals to shop, handpicked by our friends at ETOnline, CBS Sports Essentials and ComicBook.com.

See all deals at Amazon now

Amazon Prime Day tech deals

Amazon Prime Day kitchen deals

Amazon Prime Day home deals

Amazon Prime Day luggage deals

Amazon Prime Day deals at other retailers

Jennifer Martin

Jennifer Martin is an expert on streaming and deals for CBS Essentials. She has a soft spot for foodie culture, beauty and wellness products and all things pop culture. Jennifer lives in Richmond, VA with her family of five, plus a cat, a dog and a frog.