Schmear Campaign: Larry King Now Pitchman For LA Bagel Store
LOS ANGELES (CBS) — Former TV talk show host Larry King is now a spokesman for a Beverly Hills bagel store.
KNX 1070's John Brooks reports the 77-year-old New York native is throwing his considerable clout behind the Original Brooklyn Water Bagel Company.
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King claims the franchise — which opened Friday morning on Beverly Drive — has found a way to make the water just like the water in Brooklyn.
"It's a great idea...They're able to take this water from Brooklyn, which is the best tap water in America," King told KNX 1070 in this exclusive interview.
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The bagel store takes tap water, filters and then re-mineralizes it, claiming it has the exact taste and smell of Brooklyn water.
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