Essentials

Amazon Prime Day deal: Snag a Kindle Paperwhite for $90

By Carolin Lehmann, Kaylyn McKenna

Edited By Fox Van Allen

July 12, 2023 / 6:11 PM EDT / Essentials

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If you've been itching to head to the pool and catch up on your summer beach reads, you may want to invest in a Kindle. Right now, one of the most popular models, the Kindle Paperwhite, is on sale now as part of Amazon Prime Day.

The Kindle Paperwhite features a 6.8-inch display, adjustable warm light and up to 10 weeks of battery life.

Reviewers rave about the device, giving it a 4.7 star rating on Amazon. One verified purchaser says, "The lightweight and compact design of the Kindle Paperwhite make it incredibly portable. I can easily slip it into my bag and take it with me wherever I go." They add that "navigating through the Kindle interface is intuitive and user-friendly."

Note that you must be an Amazon Prime member to get this deal.

Kindle Paperwhite (8 GB) (ad-supported), $90 with Prime (reduced from $140)

$90 at Amazon

Best Prime Day deals on Kindles at Amazon

Shop the best deals during the Amazon Prime Day sale on Kindle e-readers. These Kindles all have a four-star rating and higher, with tons of positive customer reviews.

Kindle (2022): $65

The basic Kindle e-reader is the lightest and most compact Kindle. It features a six-inch, 300 ppi high-resolution display designed to provide a glare-free, paper-like experience. It offers 16 GB of storage and a battery that can last up to six weeks on a single charge.

Kindle (2022), $65 with Prime (reduced from $100)

$65 at Amazon

Kindle Kids: $75

The Kindle Kids e-reader is built specifically to encourage reading. It does not have games, ads or videos like other tablets, so it will reduce distractions for young readers. The Kindle Kids comes with a free one-year subscription to Amazon Kids+, which provides access to a number of kid-friendly books. There are four cover options to choose from, including solid colors and fun prints.

Kindle Kids, $75 with Prime (reduced from $120)

$75 at Amazon

Kindle Paperwhite: $90

The Kindle Paperwhite is one of the most popular Kindle models. It features a 6.8-inch display, adjustable warm light and up to 10 weeks of battery life.

Kindle Paperwhite (8 GB) (ad-supported), $90 with Prime (reduced from $140)

$90 at Amazon

Amazon Kindle Paperwhite Signature Edition: $125

The Kindle Paperwhite Signature Edition offers everything in the Kindle Paperwhite, plus wireless charging, an auto-adjusting front light and 32 GB of storage.

Amazon Kindle Paperwhite Signature Edition, $125 with Prime (reduced from $190)

$125 at Amazon

Kindle Paperwhite Kids: $105

The Kindle Paperwhite Kids is one of the most popular Kindle models for children. It features a 6.8-inch display, adjustable warm light and up to 10 weeks of battery life. The Kindle Paperwhite Kids comes with a free one-year subscription of Amazon Kids+, which provides access to a number of kid-friendly books.

Kindle Paperwhite Kids (8 GB), $105 (reduced from $160)

$105 at Amazon

The best Amazon Prime Day 2023 deals to shop now

Amazon Prime Day is an annual two-day sales event that is running now through July 12, 2023. The e-commerce giant puts tons of top-selling products on sale exclusively for Amazon Prime subscribers. Prime Day is an excellent opportunity for shoppers to score brand-name tech (including cell phones, laptops and computers, tablets and TVs) , kitchen appliances, home goods, furniture, clothing, tools, toys, beauty products, and more at Black Friday-like prices. There are even Prime Day deals on gift cards.

Other retailers are running competing Amazon Prime Day sales. Walmart, for example, has announced it will be holding its Walmart Plus Week sale that started on Monday, July 10.

Check out these Amazon Prime Day deals on top brands for you and your family. And be sure to check out even more great Prime Day deals to shop, handpicked by our friends at ETOnline, CBS Sports Essentials and ComicBook.com.

See all deals at Amazon now

Amazon Prime Day tech deals

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Amazon

Carolin Lehmann

Carolin Lehmann is an expert in health, fitness, furniture, apparel, gift guides and books for CBS Essentials. She's always testing new products to recommend. Some of her current favorites include Stanley cups and Alo Yoga workout sets.