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Unbeaten And Untied, Denard Robinson's Trademark Look Gains Notice

As Michigan quarterback Denard Robinson breaks records on the field, a number of executives are taking note of it.

Nicknamed "Shoelace" as a youth because did not want to tie his shoes, his untied Adidas cleats have taken a featured role, even worthy of NBC close-ups Saturday.

The Velcro strap securing them to his feet is not actually an addition but a standard piece on the "Superfly" shoe model (specifically the Adidas Reggie 2 Superfly, named for New Orleans Saints star Reggie Bush).

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