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Curious About What David Wade Is Eating?

What is David Wade eating while in his car in the commercial for "Wake Up"--etc?  - Jean, Leyden

In your ad for the early morning team David Wade is shown eating while driving. Isn't this both dangerous and a bad example? - Ron, Leominster

Jean & Ron are talking about the spot which you can see here.  It's a spot about our morning folks...David Wade, Paula Ebben, Melissa Mack and David Robichaud.

To answer the question...David is eating a peanut butter on whole wheat sandwich.  Why no jelly?  He says that's just too many ingredients to deal with so early in the morning.

Watch video:

As for driving while eating, I don't see that as particularly dangerous.  Many of us drive to work drinking a coffee.   It's certainly isn't as distracting as talking on a cell phone.

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