Jeb Bush super PAC plans spending blitz for the "S.E.C. primary" states
Right to Rise, the super PAC supporting former Florida Gov. Jeb Bush's presidential bid, is planning an initial round of advertising worth nearly $17 million aimed at eight states that hold their nominating contests in early March, CBS News confirms.
Including this new spending blitz, the group has dedicated $56 million to advertising so far. The new round of ads is primarily focused on the so-called S.E.C. primary on March 1, which includes a few states in the Southeastern Conference (SEC), a college athletic conference.
Right to Rise plans to spend $2.6 million in Georgia, $1.7 million in Tennessee, $6.1 million in Texas, $550,000 in Oklahoma, $630,000 in Massachusetts, $60,000 in Vermont and $3.1 million in Vermonth. The new round of ads also includes $2.1 million in ads in Michigan, which holds its primary on March 8.
The group considers the "S.E.C. primary" a valuable investment, pointing out that more than 50 percent of total delegates will be allocated in March.
CBS News' Alan He contributed to this report