Crayola blows dandelion-yellow crayon to the winds

U.S. debt burden set to double, and other MoneyWatch headlines
U.S. debt burden set to double, and other MoneyWatch headlines

EASTON, Pa. - Dandelion yellow has reason to be blue.

Crayola announced Friday, National Crayon Day, that it’s replacing the color dandelion in its 24-pack with a crayon in “the blue family.” The company says it will leave it to fans to come up with a name for the replacement color.

It’s only the third time in Crayola’s long history that it has retired one or more colors, and the first time it’s swapped out a color in its box of 24 crayons.

Other colors that previously got the boot include maize, raw umber and orange yellow.

Crayola crayons were first produced in 1903 by Binney & Smith Co.

Crayola is based in Easton, Pennsylvania, and is a subsidiary of privately owned Hallmark Cards Inc., headquartered in Kansas City, Missouri.

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