Sign For New River North Building Boasts "Attractive Residents"
(CBS) -- There is no shortage of new construction in Chicago's River North neighborhood, but one new high-rise seems to be particularly pickier than the others.
CBS 2's Marissa Bailey explains why one building may be picking new tenants based on looks.
You don't have to walk too far in River North to find construction cranes and concrete.
The building at 805 North LaSalle at the corner of Chicago is less than a year old and is made up of mostly convertible and one bedroom units.
Signs out front boast "a heated dog run," a "sexy rooftop pool" and "attractive residents."
"I thought maybe the sign was spelled wrong," said Kyla Phu.
So did we, but the sign does in fact boast of attractive residents.
"I guess you don't normally say look you could have a beautiful neighbor," said River North resident Sarah Clouser.
Katie Passon says it makes her less likely to rent an apartment there.
"It just kind of weirds me out," she said.
David Sleeter has lived in the building since July and says the location perfect.
He says he wasn't judged on how he looked or required to submit a photo with his application. Still, Sleeter says he would've picked another sign to put out front.
He says the people living in the building are, "just basic normal young professionals living in River North."
We reached out to management on-site as well as the property management group and the owners.
No one offered comment.
We are told wording for the signs out front are decided by the building owners.