A Maryland woman made Donna Kelce's viral split Super Bowl outfit
BALTIMORE -- Super Bowl fashion is always a hot topic around the big game, but few outfits have made as big a splash as Donna Kelce's Eagles-Chiefs ensemble.
The idea was designed and produced by a Maryland business that makes custom sports merchandise and other products, Passion for Ezra.
Donna's sons, Jason and Travis, became the first brothers to face off against each other in the Super Bowl on Sunday night. To stay even in her support, she rocked a jacket with the Kansas City Chiefs colors on one side and Eagles colors on the other.
She also wore one Eagles shoe and one Chiefs shoe, which lit up with the team's colors. A tweet of her 'fit went viral before the big game.
#gamedayfit pic.twitter.com/l96sLcLwiz
— Donna Kelce (@dkelce1) February 12, 2023
Monica Blakely, the owner of Passion for Ezra, told WJZ that she messaged Kelce on social media with the idea and that Kelce responded quickly.
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The 36-year-old mother, who has offices in Olney and Columbia, saw her work highlighted on national television networks Sunday. The company is named after her daughter, Ezra.
"It's 10 years of hard work," Blakely told the Washington Post in an interview. "…I started in my parents' basement, and now I have stuff in the Super Bowl."
Even before the jacket and shoes, Kelce was known for her custom patchwork jersey from Cleveland.
"Kelsey is just big mom goals," Blakely told WJZ. "She's doing everything for her kids, traveling to all the stuff. That's exactly what I would do with Ezra. So I wanted to reach out to her and make her something that would pop."