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Pink Ribbon Hung at the White House (Photo)

(AP)
A giant pink ribbon, seen at left, was hung on the north side of the White House this morning to recognize Breast Cancer Awareness Month.

On Friday, Michelle Obama and Jill Biden hosted an event also to highlight breast cancer awareness.

Obama talked about how the "veil" has been lifted when it comes to talking about the disease and how that has affected detection and survival rates.

"It wasn't that long ago that people thought that breast cancer was something to be ashamed of and to keep it a secret; something that you didn't discuss in polite company," she said. "Some people even wondered, if you can believe it or not, whether breast cancer was contagious. And at the first fundraising lunch hosted by the Komen Foundation, the description of the event was written in one paper as a 'women's cancer event,' because the word "breast" was considered too risqué to print."

CBS News White House correspondent Mark Knoller reports that the ribbon couldn't be hoisted last week because the driveway was being repaved.

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